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Maxim Extends Partnership with Live Different

Maxim Extends Partnership with Live Different

Photo 1: Live Different teams travel from school to school – including across ice roads in Manitoba - in a fleet of custom trucks provided by Maxim Truck & Trailer. Photo 2: Troy Hamilton (left) President of Maxim Truck & Trailer and Charles Roberts, Executive Director of Live Different celebrate their partnership.


Maxim is pleased to announce that we’ve extended our annual partnership support for Live Different through to 2023, bringing the total support to $250,000 over a five-year period.

Live Different was established as a Canadian charity in 2000. Maxim first partnered with this charity in 2019 to help Live Different to continue instilling messages of hope and purpose to indigenous young people all across Canada.

"We are thrilled to partner with Live Different to help bring positive youth development programming to Indigenous communities across Canada," says Troy Hamilton, President of Maxim Truck & Trailer. "I have personally seen the impact of Live Different's work and we are excited to support their programs designed to inspire youth to recognize their value and potential."  

“With all the issues that youth are facing, there tends to be a common thread: A lack of connection and purpose, “says Charles Roberts, Executive Director of Live Different. “Through our school tours, live-streamed assemblies and peer-mentorship programs, Live Different Circles helps young people explore important values, build stronger relationships and get activated in kindness—leaving your youth more compassionate, resilient and hopeful.”

Live Different is passionate about making a difference in lives through youth empowerment presentations. Over the past 20 years, they have had the opportunity to visit more than 3,000 schools, speak to over 1.6 million students, and to mentor more than 4,500 students/interns/volunteers.